A/B Testing, also known as Split Testing, is the process of setting up two different versions of your website and based on their performance, deciding which one is a better alternative. Even certain elements of your website such as a product image or a CTA (call to...
Landing pages have the potential to create a great deal of profit for businesses. The best landing pages have a perfect mix of information, creativity and CTA (call to action) features. In this blog, we are going to introduce you to four essential elements to create a...
In today’s digital world, a website is a must-have! It can be the make or break factor when customers are deciding between brands and products. Every business needs to spend some time and effort to create the right kind of website content that attracts viewers — and...
Your guide to the ultimate website: Your website may be the first interaction a potential customer (prospect) has with your brand and company! You want your first impression to go perfectly so prospects convert into paying customers. How do you go about this?...
What is a landing page? A landing page is the first web page your customers see after they click on one of your ads: It can be: 1. A stand- alone web page created to only promote a specific product or service 2. A page from your website which has specific products or...