What is CRM? ‘Customer relationship management’ (‘CRM’), refers to the tech and processes that a company uses to manage its relationships, both internally and externally. These can be anything from email subscribers, sales leads and customers, to advocates and...
Nearly 80% Of All Online Carts Are Abandoned We’ve all done it ourselves in the past. We’ve intended to buy a product, got all the way to the online shopping cart and for some reason we haven’t completed the purchase. It can be down to a number of different factors...
The holiday season is approaching and it could be the biggest one yet for e-commerce businesses! COVID-19 has changed consumer preferences and spending this year: leading customers to shop using digital channels more than ever before. This means it is time to step-up...
What does the future hold for businesses? The current pandemic has halted global travel for most of us and has impacted all businesses in one way or another. One positive is that the COVID-19 crisis has accelerated automation and digitisation. It has compelled...
Welcome to 2020, everyone – we’ve well and truly begun a new era. There are tons of things going on right now, so it’s understandable that some stuff may have slipped your mind. One thing that you’ll need to take notice of soon is the end of the tax year, coming up in...
All businesses need customers! However, customer acquisition has become increasingly difficult as the number of options increase. Additionally, customer acquisition has become a lot more expensive – over the past 5 years the cost of acquiring customers has...